Rebranding : MCCP Foundation
The Medical Care for Children Partnership Foundation (MCCP) funds health care for the children of low-income, uninsured working families in Fairfax County, Virginia.
Willow Tree founder, Ms. Simons Bennett, was on the Executive Committee of MCCP and co-chaired the Communications Committee.
In her role she worked with MCCP to create a dental outreach fundraising and awareness campaign called Pearly Whites, which included the design of a logo and campaign strategy, event materials, brochures and a website for the organization.
Willow Tree created a MCCP brochure, event display posters and website for the foundation.
Although Ms. Simons Bennett is no longer living in Virginia, she continues to consult for MCCP on their marketing needs.
SCOPE OF WORK
• Campaign
• Marketing
• Brochures
• Event materials
• Website
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